Australian outbound to Vietnam up 28 per cent year on year
New corridor data shows Australian arrivals to Vietnam growing at nearly triple the regional average, led by repeat visitors.
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Insights
Dữ liệu thị trường, thông tin điểm đến và cẩm nang bán hàng cho giao thương Việt – Úc.
What Australian MICE planners want in 2027
Budgets are up, groups are smaller, and planners want ballroom specs published up front - five findings from our MICE buyer survey.
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Rate parity and seasonal pricing: the 26/27 contracting guide
A practical guide to structuring 26/27 series rates for the Australian market without breaking parity on your direct channels.
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Old Quarter Hanoi: heritage stays with modern service
Boutique heritage properties in the 36 streets of Hanoi are outperforming on guest satisfaction - and buyers are adding them to every northern itinerary.
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Da Nang and the Central Coast: the new luxury corridor for Australia
Direct-flight momentum and five-star beachfront supply are making the Da Nang - Hoi An - Hue corridor the top luxury story of 2026.
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Fine-dining program: member restaurants join the trade offer
Signature restaurants at member properties can now be contracted as standalone trade product - dinner inclusions, chef tables and event buy-outs.
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Suite and club-floor upgrades: new member inventory for 26/27
More than 400 new suites and club rooms enter member inventory this contracting season - a summary for buyers.
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Monthly Circle Sessions go hybrid from August
Our member-only Circle Sessions add a live-streamed track so regional properties can join buyer Q&A without flying in.
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Saigon city breaks: product deep dive for retail agents
Ho Chi Minh City is the strongest short-break story in Vietnam for Australian east-coast departures - rooftop dining, heritage and value.
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Hoi An after dark: lantern-lit incentives that sell themselves
Australian incentive planners rate the old town evenings of Hoi An as the most photogenic group experience in Vietnam.
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